- The economic structure of an industry is not arbitrary. It is the result of higher order social trends and economic forces.
- Nonetheless, the effects of these indirect forces on your business are immediate. They affect both the choice and execution of your competitive strategies in your task environment.
- Taking the economic structure of your industry into account will provide important inputs for the design of your competitive strategy.
- Sustainable competitive advantage can only be achieved with due regard for these forces.
Business Research
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